The other text on the page is a tag line saying "Friendship is all you need in a zombie apocalypse..." This along with the main image is very telling of what the narrative is going to be. It gives of a very and light heated vibe and tells us that the overall feel of the film is going to be about something positive in a bad situation.
The main image is 2 cartoon characters one being a normal girl and the other, being what looks from the behind, a zombie. They are sat on the edge of a rooftop looking out over the distance at the skyline with the sun setting. Although we know the short film is about an apocalyptic world their body language and the overall colour tells us that it is not horror it is some sort of comedy. The zombie and human are holding hands which shows unity, they are friends and the zombie means no harm (unlike a lot of zombie themed films). The overall colour is very orangey toned. They are very warm and inviting colours, particularly the yellow in the sun. Yellows and oranges are usually conventional in a romance film, so although the tag line talks about friendship there may be something more but you have to watch the film to find out. The setting, looking out across the skyline, is also very romantic and very typical of what you would see on a normal non-animated film poster. There is nothing in the image that tells us anything bad is going to happen.
On this film poster there is the stars of the films names, this is unconventional for a short film as the actors are not well known and as the main point of a movie poster is to sell the film and entice people to watch them, therefore putting a random actors name would not serve the purpose of the product.
Images?
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